The Cultural Context in Business Communication is popular PDF and ePub book, written by Susanne Niemeier in 1998, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, The Cultural Context in Business Communication can be Read Online from any device for your convenience.
The Cultural Context in Business Communication Book PDF Summary
"The Cultural Context in Business Communication" focuses on differences and similarities in business negotiations and written communication in intercultural settings. To set the scene, Edward T. Hall looks back at "culture" as an evolutionary concept and Charles Campbell explains the value of classical rhetoric in contemporary cultures. Further contributions present case studies of cross-cultural encounters and discourse aspects in various settings. Steven Weiss explores the proper character of six cultures: Chinese, French, Japanese, Mexican, Nigerian, and Saudi. Other chapters contrast English with cultures such as Chinese, German, Dutch, Finnish, and Irish. The book closes with two chapters on training for effective business communication and provide models in participatory training and gaming.
Detail Book of The Cultural Context in Business Communication PDF
- Author : Susanne Niemeier
- Release : 21 September 1998
- Publisher : John Benjamins Publishing
- ISBN : 9789027221766
- Genre : Business & Economics
- Total Page : 277 pages
- Language : English
- PDF File Size : 21,6 Mb
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