The Creation of the Extraordinary is popular PDF and ePub book, written by Hannes Gurzki in 2020-02-20, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, The Creation of the Extraordinary can be Read Online from any device for your convenience.
The Creation of the Extraordinary Book PDF Summary
Luxury is as old as humankind and has sparked multiple debates throughout of history. In today’s consumer society, luxury brands have become aspirational symbols. Yet, to date, a comprehensive overview of the different perspectives that have shaped the discourses about luxury is missing. Hannes Gurzki provides a broad overview of luxury research, highlights and details important perspectives on luxury, and derives practical guidelines for managers based on research. Thereby the author combines insights from different disciplines, such as philosophy, sociology, psychology, anthropology, cultural studies, economics or management, to broaden and deepen our understanding of luxury and its creation principles.
Detail Book of The Creation of the Extraordinary PDF
- Author : Hannes Gurzki
- Release : 20 February 2020
- Publisher : Springer Nature
- ISBN : 9783658295387
- Genre : Business & Economics
- Total Page : 246 pages
- Language : English
- PDF File Size : 10,7 Mb
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