The Americanisation of European Business is popular PDF and ePub book, written by Matthias Kipping in 2002-09-11, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, The Americanisation of European Business can be Read Online from any device for your convenience.
The Americanisation of European Business Book PDF Summary
This book examines the mechanisms and channels through which American managerial know-how and US management models were transferred to Europe after 1945, as well as the actual influence on European industries, companies and regions in the 1950s and 1960s. It explores the role of the European Productivity Agency, business leaders, US multinationals, regional networks and institutions, as well as the actual transfer process and potential political, cultural and institutional barriers. The final section contains the cases of three European companies which adopted American Management methods to a considerable extent during the 1950s and 1960s.
Detail Book of The Americanisation of European Business PDF
- Author : Matthias Kipping
- Release : 11 September 2002
- Publisher : Routledge
- ISBN : 9781134693733
- Genre : Business & Economics
- Total Page : 276 pages
- Language : English
- PDF File Size : 13,8 Mb
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