Sonic Branding is popular PDF and ePub book, written by D. Jackson in 2003-10-06, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Sonic Branding can be Read Online from any device for your convenience.
Sonic Branding Book PDF Summary
Brands have become very important as sources of value and as a means to build value and sustain market position. Much emphasis has been placed upon the visual representation of brands. This book defines a new competitive arena in the creation and development of brands - sound. Sonic branding is a new fast growing area related to advertising and media development of the branding experience. This will be a distinctive book and the first in this important new area.
Detail Book of Sonic Branding PDF
- Author : D. Jackson
- Release : 06 October 2003
- Publisher : Springer
- ISBN : 9780230503267
- Genre : Business & Economics
- Total Page : 202 pages
- Language : English
- PDF File Size : 16,9 Mb
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