Small Business Exposed is popular PDF and ePub book, written by Scott Holmes in 2018-02-01, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Small Business Exposed can be Read Online from any device for your convenience.
Small Business Exposed Book PDF Summary
This book is a look into the world of the small business owner through their eyes – how the five different "tribes" of business perceive the world around them, how they run their businesses, their motivations and goals. It’s not another "how to" book or an academic treatise. Everyone’s needs and hopes are different; however, by using cutting-edge social scientific research techniques, we break the business community into five groups (or tribes): The Seekers, Whatnows, Drifters, Satisficers and Digitals. Each tribe has its own set of issues. And there are also some things which cut across all the tribes – the consistent elements in small business owners’ DNA. Understanding which tribe you belong to could make the difference in growing your business – or help you better advise businesses to achieve their goals. Small Business Exposed will bridge the gap between the frontiers of small business research and the popular business book market. As such, it will become an essential text not only for the small businessperson, but also enter the libraries of advisors, accountants, bankers and anyone else with a vested interest in the business economy.
Detail Book of Small Business Exposed PDF
- Author : Scott Holmes
- Release : 01 February 2018
- Publisher : Routledge
- ISBN : 9781351818872
- Genre : Business & Economics
- Total Page : 158 pages
- Language : English
- PDF File Size : 12,8 Mb
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