Routledge Handbook of Wine and Tourism is popular PDF and ePub book, written by Saurabh Kumar Dixit in 2022, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Routledge Handbook of Wine and Tourism can be Read Online from any device for your convenience.
Routledge Handbook of Wine and Tourism Book PDF Summary
Wine tourism or enotourism or oenotourism or winery tourism or vinitourism is a special interest tourism that empowers local culture and spawns business opportunities for the local community. The comprehensive Routledge Handbook of Wine Tourism offers a thorough inquiry into both regular and emerging issues of wine tourism. Modern wine tourism extends beyond the mere cultivation of grapes and the production and selling of wine. The Routledge Handbook of Wine Tourism examines the complex interplay of market profiling, sustainable regional development, and innovative experiential marketing constructs which, when successful, contribute to the growth and sustainable evolution of global wine tourism. This handbook examines how the success of various enotourism events such as vineyard visits, winery tours, wine festivals and wine trails can stimulate the development of wine-producing regions and territories. Incorporating the latest philosophies and research themes, this handbook will be an essential reference for students, researchers, academics and industry practitioners of hospitality and tourism, gastronomy, management, marketing, cultural studies, development studies, international business and for encouraging dialogue across disciplinary boundaries.
Detail Book of Routledge Handbook of Wine and Tourism PDF
- Author : Saurabh Kumar Dixit
- Release : 02 July 2024
- Publisher : Routledge
- ISBN : 1003143628
- Genre : Business & Economics
- Total Page : 0 pages
- Language : English
- PDF File Size : 8,7 Mb
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