Routledge Handbook of the Business of Women s Sport is popular PDF and ePub book, written by Nancy Lough in 2019-05-21, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Routledge Handbook of the Business of Women s Sport can be Read Online from any device for your convenience.
Routledge Handbook of the Business of Women s Sport Book PDF Summary
Combining knowledge from sport management, marketing, media, leadership, governance, and consumer behavior in innovative ways, this book goes further than any other in surveying current theory and research on the business of women’s sport around the world, making it an unparalleled resource for all those who aspire to work in, or understand, women’s sport. Featuring international perspectives, with authors from North America, South America, Europe, Asia, and Oceania, and insightful, in-depth profiles of real leaders within different sectors of women's sport in the global sport industry, the Routledge Handbook of the Business of Women's Sport offers an integrated understanding of the ways traditional media and social media impact both the understanding and advancement of women’s sport properties, businesses, teams, and athletes. Innovative case studies show how societal issues such as gender, power, and framing impact the business of women’s sports and those who work in women’s sport. An essential reference for any researcher or advanced student with an interest in women’s sport or women in business, and useful supplementary reading for researchers and advanced students working in sport business, sport management, mainstream business and management, or women’s studies.
Detail Book of Routledge Handbook of the Business of Women s Sport PDF
- Author : Nancy Lough
- Release : 21 May 2019
- Publisher : Routledge
- ISBN : 9781351333948
- Genre : Business & Economics
- Total Page : 556 pages
- Language : English
- PDF File Size : 19,5 Mb
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