Publishers Readers and Digital Engagement is popular PDF and ePub book, written by Marianne Martens in 2016-06-15, it is a fantastic choice for those who relish reading online the Literary Criticism genre. Let's immerse ourselves in this engaging Literary Criticism book by exploring the summary and details provided below. Remember, Publishers Readers and Digital Engagement can be Read Online from any device for your convenience.
Publishers Readers and Digital Engagement Book PDF Summary
This book demonstrates how the roles of “author,” “marketer,” and “reviewer” are being redefined, as online environments enable new means for young adults to participate in the books they love. Prior to the expansion of digital technologies around reading, teachers, parents and librarians were the primary gatekeepers responsible for getting books into the hands of young people. Now publishers can create disintermediated digital enclosures in which they can communicate directly with their reading audience. This book exposes how teens contribute their immaterial and affective labor as they engage in participatory reading experiences via publishers’ and authors’ interactive websites and use of social media, and how in turn publishers are able to use such labor as they get invaluable market research, peer-to-peer recommendations, and even content which can be used in other projects all virtually free-of-charge.
Detail Book of Publishers Readers and Digital Engagement PDF
- Author : Marianne Martens
- Release : 15 June 2016
- Publisher : Springer
- ISBN : 9781137514462
- Genre : Literary Criticism
- Total Page : 242 pages
- Language : English
- PDF File Size : 9,5 Mb
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