Nice Companies Finish First is popular PDF and ePub book, written by Peter Shankman in 2013-04-02, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Nice Companies Finish First can be Read Online from any device for your convenience.
Nice Companies Finish First Book PDF Summary
The era of authoritarian cowboy CEOs like Jack Welch and Lee Iacocca is over. In an age of increasing transparency and access, it just doesn't pay to be a jerk—to employees, customers, competitors, or anyone else. In Nice Companies Finish First, Shankman, a pioneer in modern PR, marketing, advertising, social media, and customer service, profiles the famously nice executives, entrepreneurs, and companies that are setting the standard for success in this new collaborative world. He explores the new hallmarks of effective leadership, including loyalty, optimism, humility, and a reverence for customer service, and shows how leaders like Jet Blue's Dave Needleman, Tony Hsieh of Zappos, Steve Jobs of Apple, Ken Chenault of Amex, Indra Nooyi of Pepsi, and the team behind Patagonia harness these traits to build productive, open, and happy workplaces for the benefit of their employees, themselves, and the bottom line.
Detail Book of Nice Companies Finish First PDF
- Author : Peter Shankman
- Release : 02 April 2013
- Publisher : St. Martin's Press
- ISBN : 9781137333506
- Genre : Business & Economics
- Total Page : 256 pages
- Language : English
- PDF File Size : 15,9 Mb
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