Multinationals in a New Era is popular PDF and ePub book, written by J. Taggart in 2001-09-18, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Multinationals in a New Era can be Read Online from any device for your convenience.
Multinationals in a New Era Book PDF Summary
This eighth volume in the AIB series focuses on globalisation and international business, and presents the work of leading international business scholars delivered at the 27th Academy of International Business conference at the University of Strathclyde. Contributions examine how the underlying characteristics of International Business are changing as we move into early part of the twenty-first century. The three points of focus are - internationalisation of small and medium-sized enterprises and the growing occurrence of 'born' internationalisers - the impact of culture, structure and technology on managing the multinational corporation - the implementation of international strategy through the roles and activities of foreign subsidiaries The book successfully brings together an integrated set of research concepts and results to present some contrasting views about the nature and effects of globalisation as the multinational continues to develop in the 21st century.
Detail Book of Multinationals in a New Era PDF
- Author : J. Taggart
- Release : 18 September 2001
- Publisher : Springer
- ISBN : 9781403907622
- Genre : Business & Economics
- Total Page : 293 pages
- Language : English
- PDF File Size : 11,9 Mb
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