Microeconomics for Managers 2nd Edition is popular PDF and ePub book, written by David M. Kreps in 2019-01-29, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Microeconomics for Managers 2nd Edition can be Read Online from any device for your convenience.
Microeconomics for Managers 2nd Edition Book PDF Summary
A thoroughly revised new edition of a leading textbook that equips MBA students with the powerful tools of economics This is a thoroughly revised and substantially streamlined new edition of a leading textbook that shows MBA students how understanding economics can help them make smarter and better-informed real-world management decisions. David Kreps, one of the world’s most influential economists, has developed and refined Microeconomics for Managers over decades of teaching at Stanford’s Graduate School of Business. Stressing game theory and strategic thinking and driven by in-depth, integrated case studies, the book shows future managers how economics can provide practical answers to critical business problems. Focuses on case studies and real companies, such as Amazon, Microsoft, General Motors, United Airlines, and Xerox Covers essential topics for future managers—including price discrimination, Porter’s five forces, risk sharing and spreading, signaling and screening, credibility and reputation, and economics and organizational behavior Features an online supplement (available at micro4managers.stanford.edu) for students that provides solutions to the problems in the book, longer caselike exercises, review problems, a calculus review, and more
Detail Book of Microeconomics for Managers 2nd Edition PDF
- Author : David M. Kreps
- Release : 29 January 2019
- Publisher : Princeton University Press
- ISBN : 9780691182698
- Genre : Business & Economics
- Total Page : 514 pages
- Language : English
- PDF File Size : 11,9 Mb
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