Marketing Matters is popular PDF and ePub book, written by Jo Ann M. Colton in 2010-06-21, it is a fantastic choice for those who relish reading online the Self-Help genre. Let's immerse ourselves in this engaging Self-Help book by exploring the summary and details provided below. Remember, Marketing Matters can be Read Online from any device for your convenience.
Marketing Matters Book PDF Summary
Marketing Matters For writers who subscribe to the "nontraditional" approach to book publishing via self-publishing or publishing through a POD (print-on-demand) publisher, Marketing Matters belongs on your bookshelf. Marketing is a means of transferring services and products to consumers. As indicated on Para Publishing's web site (www.parapublishing.com), citing R.R. Bowker, as reported in The Wall Street Journal, April 24, 2004, there are "over 2.8 million books in print." Writers will have to take an aggressive approach to targeting their book's audience and reaching their readers. For those who feel a bit intimated by the subject, Marketing Matters provides a reassuring introduction into the mechanics of marketing. This basic guide offers an elementary glimpse of the muscle of activities involved in the marketing process. Designed for aspiring writers, beginning writers and recently published new writers who don't consider themselves marketers, the book presents helpful information and suggestions about marketing. On the journey through its pages readers will learn of the connections between marketing, advertising, publicity and public relations. Marketing Matters also discusses the 4 Ps of marketing, what they mean and how they relate to the author's own book. From "MAPP-ing" for success, to thinking outside the box, from marketing plans to marketing tools, readers will soon be enlightened as to what they can do to market their books, even on a shoestring budget.
Detail Book of Marketing Matters PDF
- Author : Jo Ann M. Colton
- Release : 21 June 2010
- Publisher : AuthorHouse
- ISBN : 9781449062583
- Genre : Self-Help
- Total Page : 82 pages
- Language : English
- PDF File Size : 15,9 Mb
If you're still pondering over how to secure a PDF or EPUB version of the book Marketing Matters by Jo Ann M. Colton, don't worry! All you have to do is click the 'Get Book' buttons below to kick off your Download or Read Online journey. Just a friendly reminder: we don't upload or host the files ourselves.