Marketing Libraries in a Web 2 0 World is popular PDF and ePub book, written by Dinesh Gupta in 2011-07-14, it is a fantastic choice for those who relish reading online the Language Arts & Disciplines genre. Let's immerse ourselves in this engaging Language Arts & Disciplines book by exploring the summary and details provided below. Remember, Marketing Libraries in a Web 2 0 World can be Read Online from any device for your convenience.
Marketing Libraries in a Web 2 0 World Book PDF Summary
Marketing the 21st century library and information organization to its new age customers using Web 2.0 tools is a hot topic. These proceedings focus on the marketing applications and (non- technical) aspects of Web 2.0 in library and information set ups. The papers in English and French are exploring and discussing the following aspects: General concepts of Web 2.0 and marketing of library and information organizations; How libraries are adopting Web 2.0 marketing strategies; Marketing libraries to clients in using Web 2.0 tools; International trends and Interesting cases of marketing through Web 2.0 tools.
Detail Book of Marketing Libraries in a Web 2 0 World PDF
- Author : Dinesh Gupta
- Release : 14 July 2011
- Publisher : Walter de Gruyter
- ISBN : 9783110263534
- Genre : Language Arts & Disciplines
- Total Page : 177 pages
- Language : English
- PDF File Size : 10,6 Mb
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