Marketing Crafts and Visual Arts is popular PDF and ePub book, written by International Trade Centre UNCTAD/WTO. in 2003-01-01, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Marketing Crafts and Visual Arts can be Read Online from any device for your convenience.
Marketing Crafts and Visual Arts Book PDF Summary
This guide provides basic knowledge of marketing techniques and intellectual property for artisans, craft entrepreneurs and visual artists. It identifies relevant IP issues and ways of protecting creative output and lays out the costs and benefits. The chapters include: understanding the value of intellectual property; linking intellectual property to business development and marketing throughout the business cycle; how to protect crafts and visual arts; case studies.
Detail Book of Marketing Crafts and Visual Arts PDF
- Author : International Trade Centre UNCTAD/WTO.
- Release : 01 January 2003
- Publisher : WIPO
- ISBN : 9789291372645
- Genre : Business & Economics
- Total Page : 151 pages
- Language : English
- PDF File Size : 18,7 Mb
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