Making of the Great Communicator is popular PDF and ePub book, written by Kenneth Holden in 2013-05-07, it is a fantastic choice for those who relish reading online the History genre. Let's immerse ourselves in this engaging History book by exploring the summary and details provided below. Remember, Making of the Great Communicator can be Read Online from any device for your convenience.
Making of the Great Communicator Book PDF Summary
One week after Ronald Reagan announced his candidacy for governor of California, the San Francisco Chronicle gibed: “It was simply a flagrant example of miscasting.” Reagan was tanking, and his businessmen backers panicked. Their bold experiment was about to fail. Then a think-tank friend suggested the expertise of two UCLA social pyschologists. Kenneth Holden and Stanley Plog agreed to take the job only if they could have three full days alone with Reagan. The candidate and his backers agreed, and the three men disappeared into a Malibu beach house. Those three days remade the bumbling neophyte into an articulate, confident politician whose devastating sound bites shredded the opposition. Holden or Plog remained by Reagan’s side for the rest of the campaign, feeding him information about California’s problems, teaching him to handle the press, writing his position papers, and helping develop the programs he offered, all while battling factions of the campaign team who seemed determine to sabotage their own man. Not everyone who voted for Reagan supported his positions, but voters preferred his honesty and forthrightness to the waffling of other politicians. Reagan won by a landslide. Holden and Plog had shaped an actor into a governor, but they were also turning a governor into a president. Here is the untold story of how they did it.
Detail Book of Making of the Great Communicator PDF
- Author : Kenneth Holden
- Release : 07 May 2013
- Publisher : Rowman & Littlefield
- ISBN : 9780762794348
- Genre : History
- Total Page : 293 pages
- Language : English
- PDF File Size : 8,5 Mb
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