Lexus is popular PDF and ePub book, written by Chester Dawson in 2004-09-06, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Lexus can be Read Online from any device for your convenience.
Lexus Book PDF Summary
A fascinating insight into how Toyota conceived, developed and launched its own luxury car brand - Lexus. This remarkable success story will explain how the Japanese giant went from zero to 25% share of the luxury car market in the space of only ten years.
Detail Book of Lexus PDF
- Author : Chester Dawson
- Release : 06 September 2004
- Publisher : John Wiley & Sons (Asia) Pte. Limited
- ISBN : IND:30000095363226
- Genre : Business & Economics
- Total Page : 304 pages
- Language : English
- PDF File Size : 21,5 Mb
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