Leveraging Brands in Sport Business is popular PDF and ePub book, written by Mark P. Pritchard in 2013-08-15, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Leveraging Brands in Sport Business can be Read Online from any device for your convenience.
Leveraging Brands in Sport Business Book PDF Summary
This edited text compiles advanced material relating to strategy and marketing in the field of sports business. Featuring contributions from experts across the sports business field, the book approaches strategy from the standpoint of managing and marketing a brand. With integrated current-day examples highlighting practices and issues, as well as ‘real-world’ applied video cases, this book is ideal for marketing students and sports business practitioners looking to gain strategic insights into the industry.
Detail Book of Leveraging Brands in Sport Business PDF
- Author : Mark P. Pritchard
- Release : 15 August 2013
- Publisher : Routledge
- ISBN : 9781136267956
- Genre : Business & Economics
- Total Page : 262 pages
- Language : English
- PDF File Size : 7,8 Mb
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