Leading Pharmaceutical Innovation is popular PDF and ePub book, written by Oliver Gassmann in 2013-06-05, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Leading Pharmaceutical Innovation can be Read Online from any device for your convenience.
Leading Pharmaceutical Innovation Book PDF Summary
Pharmaceutical giants have been doubling their investments in drug development, only to see new drug approvals to remain constant for the past decade. This book investigates and highlights a set of proactive strategies. The authors focus on three sources of pharmaceutical innovation: new management methods, new technologies, and new forms of internationalization. Their findings are illustrated in the case of the Swiss pharmaceutical industry, the leading exporter of pharmaceutical products in percentage of GDP, and some of its main pharmaceutical firms such as Novartis and Hoffmann-La Roche.
Detail Book of Leading Pharmaceutical Innovation PDF
- Author : Oliver Gassmann
- Release : 05 June 2013
- Publisher : Springer Science & Business Media
- ISBN : 9783540247814
- Genre : Business & Economics
- Total Page : 184 pages
- Language : English
- PDF File Size : 13,5 Mb
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