Korean Business Communication is popular PDF and ePub book, written by Yeonkwon Jung in 2022-11-28, it is a fantastic choice for those who relish reading online the Language Arts & Disciplines genre. Let's immerse ourselves in this engaging Language Arts & Disciplines book by exploring the summary and details provided below. Remember, Korean Business Communication can be Read Online from any device for your convenience.
Korean Business Communication Book PDF Summary
Korean Business Communication demonstrates the heuristic value of the research on Korean business communication. It is composed of two parts: theory and practice. First, alongside the review of the major research trend of Asian business communication, it explores the contemporary teaching trend of business communication in Korean higher education to define business communication from the local perspective. It also shows how Korean business professionals manage facework within the communication rules or cultural values. Second, Korean business communication data are analyzed with the main sources of three competences, discourse competence, sociolinguistic competence, and strategic competence. Emphasis is on stakeholder communication genres, Korean service encounters, Korean business apology, and Korean CEO’s online greetings. By examining how business communication and Korean communication are projected to Korean business, Korean Business Communication provides the audience knowledge far beyond cultural stereotypes in Korean business communication illustrated in classical textbooks on Korean business communication. A useful book for researchers and students in Asian business communication; intercultural communication and global communication.
Detail Book of Korean Business Communication PDF
- Author : Yeonkwon Jung
- Release : 28 November 2022
- Publisher : Taylor & Francis
- ISBN : 9781000815009
- Genre : Language Arts & Disciplines
- Total Page : 109 pages
- Language : English
- PDF File Size : 16,5 Mb
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