Blunders in International Business is popular PDF and ePub book, written by David A. Ricks in 2009-02-09, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Blunders in International Business can be Read Online from any device for your convenience.
Blunders in International Business Book PDF Summary
This new edition of Blunders in International Business is significantly updated and revised, full of interesting anecdotes, including dozens of new international business blunders. David Ricks has uncovered many informative and entertaining blunders that will make this book hard to put down. Features blunders from well-known corporations American Express, McDonalds, Toyota, GM, Sharwoods, Jolly Green Giant, Bacardi, Puff, AOL, BMW, and many others. Conserves its well-liked, concise format. Several well-known blunders from previous editions have been replaced in order to update the lessons learned.
Detail Book of Blunders in International Business PDF
- Author : David A. Ricks
- Release : 09 February 2009
- Publisher : John Wiley & Sons
- ISBN : 9781405153171
- Genre : Business & Economics
- Total Page : 192 pages
- Language : English
- PDF File Size : 11,5 Mb
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