Intellectual Property Branding in the Developing World is popular PDF and ePub book, written by Tshimanga Kongolo in 2019-05-13, it is a fantastic choice for those who relish reading online the Law genre. Let's immerse ourselves in this engaging Law book by exploring the summary and details provided below. Remember, Intellectual Property Branding in the Developing World can be Read Online from any device for your convenience.
Intellectual Property Branding in the Developing World Book PDF Summary
Intellectual Property Branding in the Developing World identifies success stories in the areas of intellectual property (IP) and branding for non-technological innovation in the developing world. The author examines the relationship between IP, branding and innovation to demonstrate that innovation, in general, and non-technological innovation, in particular, must go hand in hand with branding. Branding of non-technological innovations should be a good strategic tool to be used by countries in the developing world mainly in the areas where they have competitive advantages. This book will assist scholars and academics dealing with innovation, branding, and IP issues, providing context and guidance to policymakers from the developing world. It is also relevant to researchers and students in the fields of intellectual property law, commercial law, international law, management, and innovation.
Detail Book of Intellectual Property Branding in the Developing World PDF
- Author : Tshimanga Kongolo
- Release : 13 May 2019
- Publisher : Routledge
- ISBN : 9781000008739
- Genre : Law
- Total Page : 136 pages
- Language : English
- PDF File Size : 19,8 Mb
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