Innovative Pricing Strategies to Increase Profits Second Edition is popular PDF and ePub book, written by Daniel Marburger in 2015-09-08, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Innovative Pricing Strategies to Increase Profits Second Edition can be Read Online from any device for your convenience.
Innovative Pricing Strategies to Increase Profits Second Edition Book PDF Summary
Perhaps the most confounding characteristic of the competitive marketplace is that everyone wants a piece of the action. If a firm successfully enters a new market, creates a new product, or designs new innovations for an existing product, it's just a matter of time before competitors follow suit. And the influx of competition inevitably places downward pressure on both price and profitability. Whether you're an economics student or a manager with absolutely no background in economics, this book will help you make better decisions and learn more about the Five Forces Model, (first published in 1979 by Harvard economist Michael Porter) which identifies the characteristics that can help insulate a firm from competitive forces. This book brings microeconomic theory into the world of the business manager rather than the other way around. The author expounds on microeconomic theory, enabling economists to take the knowledge back to the office and apply it.
Detail Book of Innovative Pricing Strategies to Increase Profits Second Edition PDF
- Author : Daniel Marburger
- Release : 08 September 2015
- Publisher : Business Expert Press
- ISBN : 9781631573705
- Genre : Business & Economics
- Total Page : 108 pages
- Language : English
- PDF File Size : 20,8 Mb
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