How to Develop a Marketing Plan The Example of the Amazon Echo is popular PDF and ePub book, written by Anonim in 2020-02-19, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, How to Develop a Marketing Plan The Example of the Amazon Echo can be Read Online from any device for your convenience.
How to Develop a Marketing Plan The Example of the Amazon Echo Book PDF Summary
Seminar paper from the year 2018 in the subject Business economics - Offline Marketing and Online Marketing, University of applied sciences, Düsseldorf, language: English, abstract: The objective of this assignment is to develop a formal marketing plan for the launch of the new product "Amazon Echo". It includes a review on the theory and approaches of a marketing plan along with concrete practical implications as a whole package to provide meaningful indications for concrete marketing activities based on marketing analysis in order to achieve the strategic objectives of the company regarding the new product. The first chapter focusses on the theoretical background of marketing and tries to define the best strategy possible for that project. In a next step, the profile of the company, amazon, is analysed, before, in, a a fourth step, a related strategic plan for the marketing of the amazon echo is developed. In doing so, special focus is put on the aspects of marketing mix and further strategic analaysis. Finally, this works ends by giving a short overview over the findings.
Detail Book of How to Develop a Marketing Plan The Example of the Amazon Echo PDF
- Author : Anonim
- Release : 19 February 2020
- Publisher : GRIN Verlag
- ISBN : 9783346116932
- Genre : Business & Economics
- Total Page : 40 pages
- Language : English
- PDF File Size : 14,6 Mb
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