Handbook of Research on Strategic Alliances and Value Co Creation in the Service Industry is popular PDF and ePub book, written by Rozenes, Shai in 2017-01-06, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Handbook of Research on Strategic Alliances and Value Co Creation in the Service Industry can be Read Online from any device for your convenience.
Handbook of Research on Strategic Alliances and Value Co Creation in the Service Industry Book PDF Summary
Value creation is a pivotal aspect of the modern business industry. By implementing these strategies into initiatives and processes, deeper alliances between customers and organizations can be established. The Handbook of Research on Strategic Alliances and Value Co-Creation in the Service Industry is a comprehensive source of scholarly material on frameworks for the effective management of value co-creation in contemporary business contexts. Highlighting relevant perspectives across a range of topics, such as public relations, service-dominant logic, and consumer culture theory, this publication is ideally designed for professionals, researchers, graduate students, academics, and practitioners interested in emerging developments in the service industry.
Detail Book of Handbook of Research on Strategic Alliances and Value Co Creation in the Service Industry PDF
- Author : Rozenes, Shai
- Release : 06 January 2017
- Publisher : IGI Global
- ISBN : 9781522520856
- Genre : Business & Economics
- Total Page : 507 pages
- Language : English
- PDF File Size : 17,6 Mb
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