The Halo Effect is popular PDF and ePub book, written by Phil Rosenzweig in 2008-12-09, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, The Halo Effect can be Read Online from any device for your convenience.
The Halo Effect Book PDF Summary
Why do some companies prosper while others fail? Despite great amounts of research, many of the studies that claim to pin down the secret of success are based in pseudoscience. THE HALO EFFECT is the outcome of that pseudoscience, a myth that Philip Rosenzweig masterfully debunks in THE HALO EFFECT. THE HALO EFFECT highlights the tendency of experts to point to the high financial performance of a successful company and then spread its golden glow to all of the company's attributes - clear strategy, strong values, and brilliant leadership. But in fact, as Rosenzweig clearly illustrates, the experts are not just wrong, but deluded. Rosenzweig suggests a more accurate way to think about leading a company, a robust and clearheaded approach that can save any business from ultimate failure.
Detail Book of The Halo Effect PDF
- Author : Phil Rosenzweig
- Release : 09 December 2008
- Publisher : Simon and Schuster
- ISBN : 9781847397027
- Genre : Business & Economics
- Total Page : 380 pages
- Language : English
- PDF File Size : 17,9 Mb
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