Globalization Culture and Branding is popular PDF and ePub book, written by C. Torelli in 2013-11-19, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Globalization Culture and Branding can be Read Online from any device for your convenience.
Globalization Culture and Branding Book PDF Summary
Drawing from novel theoretical insights in social psychology, cultural psychology, and marketing, Globalization, Culture and Branding provides guidelines for imbuing brands with culturally symbolic meanings that can create deep psychological bonds with multi-cultural consumers.
Detail Book of Globalization Culture and Branding PDF
- Author : C. Torelli
- Release : 19 November 2013
- Publisher : Springer
- ISBN : 9781137331953
- Genre : Business & Economics
- Total Page : 161 pages
- Language : English
- PDF File Size : 7,7 Mb
If you're still pondering over how to secure a PDF or EPUB version of the book Globalization Culture and Branding by C. Torelli, don't worry! All you have to do is click the 'Get Book' buttons below to kick off your Download or Read Online journey. Just a friendly reminder: we don't upload or host the files ourselves.