Fundamentals of Global Strategy is popular PDF and ePub book, written by Cornelis A. de Kluyver in 2010-08-20, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Fundamentals of Global Strategy can be Read Online from any device for your convenience.

Fundamentals of Global Strategy Book PDF Summary

The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Whereas once only a few industries such as oil could be labeled truly global, today many-from pharmaceuticals to aircraft to computers-have become global in scale and scope. As a consequence, creating a global competitive advantage has become a key strategic issue for many companies. Crafting a global strategy requires making decisions about which strategy elements can and should be globalized and to what extent.

Detail Book of Fundamentals of Global Strategy PDF

Fundamentals of Global Strategy
  • Author : Cornelis A. de Kluyver
  • Release : 20 August 2010
  • Publisher : Business Expert Press
  • ISBN : 9781606490730
  • Genre : Business & Economics
  • Total Page : 272 pages
  • Language : English
  • PDF File Size : 20,9 Mb

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