Principles of Strategic Management is popular PDF and ePub book, written by Tony Morden in 2016-04-15, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Principles of Strategic Management can be Read Online from any device for your convenience.
Principles of Strategic Management Book PDF Summary
Now published in its Third Edition, Principles of Strategic Management by Tony Morden is a proven textbook that offers a comprehensive introduction to the study and practice of strategic management. This new edition covers the fundamentals of strategic analysis and planning, strategy formulation, strategic choice, and strategy implementation. It contains new material on leadership and corporate governance, and on the strategic management of time, risk, and performance. There is a new chapter on the key issue of crisis and business continuity management. The book retains the strong international flavour of its predecessors. The book is constructed in sharply focused Parts and Chapters. The text is then broken down into accessible Sections. The presentation is clear and reader-friendly. Principles of Strategic Management is ideal for use on undergraduate, conversion masters, and MBA courses in business and management. Its reader-friendly approach also makes it suitable for block-release type courses, distance-learning programmes, self-directed study, in-company training, and continuing personal professional development.
Detail Book of Principles of Strategic Management PDF
- Author : Tony Morden
- Release : 15 April 2016
- Publisher : Routledge
- ISBN : 9781317075820
- Genre : Business & Economics
- Total Page : 638 pages
- Language : English
- PDF File Size : 16,6 Mb
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