The Cultural Dimension of International Business is popular PDF and ePub book, written by Gary P. Ferraro in 2006, it is a fantastic choice for those who relish reading online the Intercultural communication genre. Let's immerse ourselves in this engaging Intercultural communication book by exploring the summary and details provided below. Remember, The Cultural Dimension of International Business can be Read Online from any device for your convenience.
The Cultural Dimension of International Business Book PDF Summary
The text demonstrates how the theory, methods, and insights of cultural anthropology can influence, in a positive way, the conduct of international business operations, be they negotiating, managing, or marketing.KEY TOPICS: It explores (1) such general concepts as culture, ethnocentrism, and culture change; (2) the nature of the communication process, both linguistic and nonverbal communication; (3) a typology of value contrasts that can be applied anywhere in the world to help diagnose potential breakdowns in business communication; (4) a number of ways of collecting relevant culture-specific data on any of the hundreds of different national cultures of the world; and (5) a set of valuable skills and competencies that are vital for becoming a world class business person.MARKET: For cross-cultural trainers and human resources personnel.
Detail Book of The Cultural Dimension of International Business PDF
- Author : Gary P. Ferraro
- Release : 20 September 2024
- Publisher : Prentice Hall
- ISBN : UCSD:31822032554636
- Genre : Intercultural communication
- Total Page : 228 pages
- Language : English
- PDF File Size : 7,8 Mb
If you're still pondering over how to secure a PDF or EPUB version of the book The Cultural Dimension of International Business by Gary P. Ferraro, don't worry! All you have to do is click the 'Get Book' buttons below to kick off your Download or Read Online journey. Just a friendly reminder: we don't upload or host the files ourselves.
Author : Anonim