Discourse Power Address is popular PDF and ePub book, written by Stuart Price in 2017-03-02, it is a fantastic choice for those who relish reading online the Language Arts & Disciplines genre. Let's immerse ourselves in this engaging Language Arts & Disciplines book by exploring the summary and details provided below. Remember, Discourse Power Address can be Read Online from any device for your convenience.
Discourse Power Address Book PDF Summary
'Discourse Power Address' identifies the existence of 'directive' address, a form of strategic communication which is employed in a number of dominant practices, including Advertising, Politics, Public Relations and Corporate representation. Stuart Price argues that the simulation of intimacy in authoritarian address masks a drive to power, in which the creation of propositions by powerful social actors is based on the 'timeliness' of utterance rather than any real adherence to truth or genuine explanation. Election broadcasts, political speeches, TV commercials and corporate advertisements are all scrutinised in order to evaluate competing perspectives on the creation and circulation of meaning; particular reference is made to theories of discourse, ideology and address. In the course of his argument, the author proposes an original method for determining how authoritarian address attempts to make an impact on audiences. Providing a cross-disciplinary contribution to the fields of Communication, Language, Media and Political Studies, this book provides an original, clear-sighted contribution to the debate on language and power, and will provide an essential resource for lecturers, researchers, students, activists and policy-makers.
Detail Book of Discourse Power Address PDF
- Author : Stuart Price
- Release : 02 March 2017
- Publisher : Routledge
- ISBN : 9781351943789
- Genre : Language Arts & Disciplines
- Total Page : 420 pages
- Language : English
- PDF File Size : 20,9 Mb
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