Data driven Retailing is popular PDF and ePub book, written by Louis-Philippe Kerkhove in 2022-10-05, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Data driven Retailing can be Read Online from any device for your convenience.
Data driven Retailing Book PDF Summary
This book provides retail managers with a practical guide to using data. It covers three topics that are key areas of innovation for retailers: Algorithmic Marketing, Logistics, and Pricing. Use cases from these areas are presented and discussed in a conceptual and comprehensive manner. Retail managers will learn how data analysis can be used to optimize pricing, customer loyalty and logistics without complex algorithms. The goal of the book is to help managers ask the right questions during a project, which will put them on the path to making the right decisions. It is thus aimed at practitioners who want to use advanced techniques to optimize their retail organization.
Detail Book of Data driven Retailing PDF
- Author : Louis-Philippe Kerkhove
- Release : 05 October 2022
- Publisher : Springer Nature
- ISBN : 9783031129629
- Genre : Business & Economics
- Total Page : 259 pages
- Language : English
- PDF File Size : 11,8 Mb
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