Customize the Brand is popular PDF and ePub book, written by Torsten H. Nilson in 2003-04-11, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Customize the Brand can be Read Online from any device for your convenience.
Customize the Brand Book PDF Summary
This book explores the increasingly important topic of brand building within the one-to-one concept. It explains how to achieve what all marketers dream about a product or service customized for each individual customer that is both a good value for the customer and a profitable venture for the producer. It uses practical tools and case studies to show how a company can optimize its brand marketing resources.
Detail Book of Customize the Brand PDF
- Author : Torsten H. Nilson
- Release : 11 April 2003
- Publisher : John Wiley & Sons
- ISBN : 9780470856543
- Genre : Business & Economics
- Total Page : 192 pages
- Language : English
- PDF File Size : 8,5 Mb
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