Crowdfunding for Entrepreneurs is popular PDF and ePub book, written by Francesca Di Pietro in 2020, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Crowdfunding for Entrepreneurs can be Read Online from any device for your convenience.
Crowdfunding for Entrepreneurs Book PDF Summary
"This is the first book of its kind to systematically integrate crowdfunding in the entrepreneurial finance research field and extends the current debate to show how crowdfunding can be leveraged as strategic tool to grow new ventures. Utilising original empirical evidence of companies that have raised funds via crowdfunding, it discusses the value-added services that the crowd provides to entrepreneurs, as well as how and under which conditions crowdfunding helps company development by facilitating subsequent access to critical financial and non-financial resources from external stakeholders. The first part introduces the most popular models and tactics for a successful crowdfunding campaign and illustrates the characteristics of the crowdfunding phenomenon and its evolution across the world during the last decade. The second part of the book, demonstrating how crowdfunding can be a starting point to seed financing, illustrates and discusses how entrepreneurs can use crowdfunding as a strategic tool for accessing subsequent resources from external stakeholders - showing the benefits, beyond capital, that entrepreneurs can gain from the crowd, as well as potential risks. Crowdfunding for Entrepreneurs is particularly useful for academics, advanced undergraduate and postgraduate students in entrepreneurship and innovation, entrepreneurial finance, strategic management, as well as professionals interested in how crowdfunding can be utilised as a strategic tool to create competitive advantage"--
Detail Book of Crowdfunding for Entrepreneurs PDF
- Author : Francesca Di Pietro
- Release : 22 September 2024
- Publisher : Unknown
- ISBN : 0429319789
- Genre : Business & Economics
- Total Page : 122 pages
- Language : English
- PDF File Size : 15,9 Mb
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