Corporate Social Responsibility Overload Intention Abuse Misinterpretation of CSR from the Companies and the Consumers Point of View is popular PDF and ePub book, written by Thomas Demmerling in 2014-09-01, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Corporate Social Responsibility Overload Intention Abuse Misinterpretation of CSR from the Companies and the Consumers Point of View can be Read Online from any device for your convenience.
Corporate Social Responsibility Overload Intention Abuse Misinterpretation of CSR from the Companies and the Consumers Point of View Book PDF Summary
More recent incidents and scandals such as Sweatshops by different sports equipment and electronic devices producers and finally the financial crisis which made the headlines among many others, which did not make it to the front page, have forced companies to consider CSR way more than in the past. But also other issues such as climate change and global warming, human rights situation and terrorism affect how companies conduct their strategies and operational practices today. Almost every large corporation in the western world makes some effort to communicate how it is committed to social issues that lie beyond its basic profit objectives – even in controversial industries such as the tobacco and petroleum industry. The industries claim to produce healthier food more fuel-efficient vehicles, conserve energy and other resources in their operations to make the world a better place. CSR often begins to be wishful thinking to hide the true face of a business. Doubtless what has come to be called responsibility of companies for ecological and social issues besides economic issues is now a sales and branding instrument for many companies. Hence, numerous other companies, also small and medium sized companies are currently asking themselves the questions: Shall we also invest in CSR initiatives? Why should we do that – just to do something? Is this still an instrument to gain a competitive advantage? Especially the last question implies the question, if consumers still believe in the basic idea of CSR initiatives, or with the overload of CSR initiatives, if they even show reactance and mistrust against such issues.
Detail Book of Corporate Social Responsibility Overload Intention Abuse Misinterpretation of CSR from the Companies and the Consumers Point of View PDF
- Author : Thomas Demmerling
- Release : 01 September 2014
- Publisher : diplom.de
- ISBN : 9783954897230
- Genre : Business & Economics
- Total Page : 126 pages
- Language : English
- PDF File Size : 21,8 Mb
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