Commodifying Everything is popular PDF and ePub book, written by Susan Strasser in 2013-12-16, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Commodifying Everything can be Read Online from any device for your convenience.
Commodifying Everything Book PDF Summary
Commodification refers most explicitly to the activities of turning things into commodities and of commercializing that which is not commercial in essence. The mass marketing of pets, the rise of the coffin industry, the conversion of preacher into salesmen, and the globalization of Taleggio cheese are some of the exciting but surprising topics in this volume that show how friendship, death, spirituality, and artisanship all have a price after being commodified. This unique collection of essays is a fascinating take on creating consumer products and consumer identities when what's for sale goes well beyond the thing itself. It will be a course-in-a-box for instructors who want to teach their students about commodification.
Detail Book of Commodifying Everything PDF
- Author : Susan Strasser
- Release : 16 December 2013
- Publisher : Routledge
- ISBN : 9781136706929
- Genre : Business & Economics
- Total Page : 310 pages
- Language : English
- PDF File Size : 16,5 Mb
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