Cases on Strategic Social Media Utilization in the Nonprofit Sector is popular PDF and ePub book, written by Asencio, Hugo in 2015-02-28, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Cases on Strategic Social Media Utilization in the Nonprofit Sector can be Read Online from any device for your convenience.
Cases on Strategic Social Media Utilization in the Nonprofit Sector Book PDF Summary
Typically utilized by larger corporations, social media marketing and strategy is lacking in small and medium-sized nonprofit organizations. Although these organizations are beginning to incorporate this form of online communication, there is still a need to understand the best practices and proper tools to enhance an organization’s presence on the web. Cases on Strategic Social Media Utilization in the Nonprofit Sector brings together cases and chapters in order to examine both the practical and theoretical components of creating an online social community for nonprofit organizations. The technologies discussed in this publication provide organizations with the necessary cost-effective tools for fundraising, marketing, and civic engagement. This publication is an essential reference source for practitioners, academicians, researchers, and advanced-level students interested in learning how to effectively use social media technologies in the nonprofit sector.
Detail Book of Cases on Strategic Social Media Utilization in the Nonprofit Sector PDF
- Author : Asencio, Hugo
- Release : 28 February 2015
- Publisher : IGI Global
- ISBN : 9781466681897
- Genre : Business & Economics
- Total Page : 370 pages
- Language : English
- PDF File Size : 10,5 Mb
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