The Design of Business is popular PDF and ePub book, written by Roger L. Martin in 2009, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, The Design of Business can be Read Online from any device for your convenience.
The Design of Business Book PDF Summary
Most companies today have innovation envy. Many make genuine efforts to be innovative: they spend on R & D, bring in creative designers, hire innovation consultants; but they still get disappointing results. Roger Martin argues that to innovate and win, companies need 'design thinking'.
Detail Book of The Design of Business PDF
- Author : Roger L. Martin
- Release : 02 June 2024
- Publisher : Harvard Business Press
- ISBN : 9781422177808
- Genre : Business & Economics
- Total Page : 209 pages
- Language : English
- PDF File Size : 8,7 Mb
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