Black Social Dance in Television Advertising is popular PDF and ePub book, written by Carla Stalling Huntington in 2014-01-10, it is a fantastic choice for those who relish reading online the Performing Arts genre. Let's immerse ourselves in this engaging Performing Arts book by exploring the summary and details provided below. Remember, Black Social Dance in Television Advertising can be Read Online from any device for your convenience.
Black Social Dance in Television Advertising Book PDF Summary
The influence of dance upon consumers has long been understood by advertisers. This work investigates the use of black social dance in television advertising. Covering the 1950s through the 2010s in the United States, dance is shown to provide value to brands and to affect consumption experiences. An interdisciplinary work drawing upon anthropological, phenomenological and cultural theoretical approaches, the text provides a theory of dance for a culture that has consistently drawn upon African-American arts to sell products.
Detail Book of Black Social Dance in Television Advertising PDF
- Author : Carla Stalling Huntington
- Release : 10 January 2014
- Publisher : McFarland
- ISBN : 9780786486953
- Genre : Performing Arts
- Total Page : 201 pages
- Language : English
- PDF File Size : 21,9 Mb
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