A Practical Guide to the Fashion Industry is popular PDF and ePub book, written by Virginia Grose in 2021-01-28, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, A Practical Guide to the Fashion Industry can be Read Online from any device for your convenience.
A Practical Guide to the Fashion Industry Book PDF Summary
Highlighting the skills and considerations needed to manage products, Virginia Grose introduces key processes such as product development, the supply chain and branding to help you quickly get to grips with the business side of fashion. Examining traditional and newer roles within the industry, discussing the roles of buyers, retailers and merchandisers interviews and case studies give insight into the realities of this competitive industry. This second edition has all new case studies, interviews and projects as well as coverage of sustainable practice, the use of social media, the circular economy and slow fashion. There's also more on digital storytelling, online and offline retailing and elements of retail entertainment for customers plus the impact of fast fashion throughout the industry.
Detail Book of A Practical Guide to the Fashion Industry PDF
- Author : Virginia Grose
- Release : 28 January 2021
- Publisher : Bloomsbury Publishing
- ISBN : 9781350079687
- Genre : Business & Economics
- Total Page : 175 pages
- Language : English
- PDF File Size : 11,7 Mb
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