Written Communication across Cultures is popular PDF and ePub book, written by Yunxia Zhu in 2005-11-02, it is a fantastic choice for those who relish reading online the Language Arts & Disciplines genre. Let's immerse ourselves in this engaging Language Arts & Disciplines book by exploring the summary and details provided below. Remember, Written Communication across Cultures can be Read Online from any device for your convenience.
Written Communication across Cultures Book PDF Summary
Winner of ABC's award for Distinguished Publication for 2006 This book explores effective written communication across cultures both theoretically and practically. Specifically it conceptualizes cross-cultural genre study and compares English and Chinese business writing collected from Australia, New Zealand and China. It is also one of those inspired by contrastive rhetoric but has contributed innovatively and uniquely by incorporating research findings from genre analysis, in particular, the sociocognitive genre perspective into this cross-cultural study. On the one hand, the endeavor represents an in-depth theoretical exploration by considering not only discourse community and cognitive structuring, but also the deep semantics of genre and intertextuality, while broadening genre study by integrating insights from cross-cultural communication as well as the Chinese perspectives. On the other hand, the book also addresses pragmatic issues. As a particular feature, it solicits professional members’ intercultural viewpoints; thus confirming the shared social "stock of knowledge" employed in the culturally defined writing conventions. Last but not least, this book explores the implications for genre education and training, and develops an appropriate model for cross-cultural genre learning, which encourages learning through legitimate peripheral participation and intercultural learning in business organizations.
Detail Book of Written Communication across Cultures PDF
- Author : Yunxia Zhu
- Release : 02 November 2005
- Publisher : John Benjamins Publishing
- ISBN : 9789027294104
- Genre : Language Arts & Disciplines
- Total Page : 238 pages
- Language : English
- PDF File Size : 11,5 Mb
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