Wise Family Business is popular PDF and ePub book, written by Joachim Schwass in 2016-08-18, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Wise Family Business can be Read Online from any device for your convenience.
Wise Family Business Book PDF Summary
Wise Family Business aims to help families in business to identify new and better ways of achieving longevity, sustainability and performance. The book presents ground-breaking new insights and practical examples from a range of growing family businesses in which the owning families are visible and, in most cases, have branded the business with their family name. This comprehensive and important study explores how family identity has the power to tie together families in business and leverage their values when developing and sharing the owner’s vision with their stakeholder communities. Developing a family business identity is key when building and managing an authentic, recognizable and trusted brand. It argues that family businesses that have successfully translated strong identities into strong brands are not only perceived as attractive employers but also add meaningful value to the business over generations.
Detail Book of Wise Family Business PDF
- Author : Joachim Schwass
- Release : 18 August 2016
- Publisher : Springer
- ISBN : 9781137586001
- Genre : Business & Economics
- Total Page : 294 pages
- Language : English
- PDF File Size : 14,6 Mb
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