The Rhetoric of Soft Power is popular PDF and ePub book, written by Craig Hayden in 2012, it is a fantastic choice for those who relish reading online the Language Arts & Disciplines genre. Let's immerse ourselves in this engaging Language Arts & Disciplines book by exploring the summary and details provided below. Remember, The Rhetoric of Soft Power can be Read Online from any device for your convenience.
The Rhetoric of Soft Power Book PDF Summary
The Rhetoric of Soft Power: Public Diplomacy in Global Contexts provides a comparative assessment of public diplomacy and strategic communication initiatives in order to portray how Joseph Nye's notion of "soft power" has translated into context-specific strategies of international influence. The book examines four cases--Japan, Venezuela, China, and the United States--to illuminate the particular significance of culture, foreign publics, and communication technologies for the foreign policy ambitions of each country. This study explores the notion of soft power as a set of theoretical arguments about power, and as a reflection of how nation-states perceive what is an increasingly necessary perspective on international relations in an age of ubiquitous global communication flows and encroaching networks of non-state actors. Through an analysis of policy discourse, public diplomacy initiatives, and related programs of strategic influence, soft power in each case represents a localized set of assumptions about the requirements of persuasion, the relevance of foreign audiences to state goals, and the perception of what counts as a soft power resource. This timely analysis provides an unprecedented comparative investigation of the relationship between soft power and public diplomacy.
Detail Book of The Rhetoric of Soft Power PDF
- Author : Craig Hayden
- Release : 29 September 2024
- Publisher : Lexington Books
- ISBN : 9780739142585
- Genre : Language Arts & Disciplines
- Total Page : 309 pages
- Language : English
- PDF File Size : 9,7 Mb
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