Social Media Law for Business A Practical Guide for Using Facebook Twitter Google and Blogs Without Stepping on Legal Land Mines is popular PDF and ePub book, written by Glen Gilmore in 2014-10-03, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Social Media Law for Business A Practical Guide for Using Facebook Twitter Google and Blogs Without Stepping on Legal Land Mines can be Read Online from any device for your convenience.
Social Media Law for Business A Practical Guide for Using Facebook Twitter Google and Blogs Without Stepping on Legal Land Mines Book PDF Summary
How to Avoid Legal Pitfalls on Social Media Social media is where your customers are--so it's where your business has to be. Unfortunately, this space is packed with land mines that can obliterate your hard-earnedsuccess in the time it takes to click a mouse. Written in easy-to-understand, accessible language, Social Media Law for Business reveals your legal rights and responsibilities in the fast-moving and ever-changing social media landscape. Learn how to: Create a social media policy for your business * Recruit, hire, and fire through social media * Share content without getting sued * Blog and run contests * Draft disclosure requirements in digital advertising "Glen Gilmore stands alone as the authority on social media law. Social Media Law for Business should become a ready reference for business leaders and digital marketers." -- MARK SCHAEFER, bestselling author of Return on Influence "Required reading not only in the classroom, but also in the boardroom--and in any business where people care about getting social media marketing right." -- PETER METHOT, managing director of executive education at Rutgers Business School "A layperson's blueprint for minimizing the legal risks of social media marketing, while maximizing the opportunities for digital marketing success." -- AMY HOWELL, founder of Howell Marketing Strategies and coauthor of Women in High Gear
Detail Book of Social Media Law for Business A Practical Guide for Using Facebook Twitter Google and Blogs Without Stepping on Legal Land Mines PDF
- Author : Glen Gilmore
- Release : 03 October 2014
- Publisher : McGraw Hill Professional
- ISBN : 9780071799614
- Genre : Business & Economics
- Total Page : 273 pages
- Language : English
- PDF File Size : 14,9 Mb
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