Social Influence and Sustainable Consumption is popular PDF and ePub book, written by Elizabeth B Goldsmith in 2015-07-11, it is a fantastic choice for those who relish reading online the Social Science genre. Let's immerse ourselves in this engaging Social Science book by exploring the summary and details provided below. Remember, Social Influence and Sustainable Consumption can be Read Online from any device for your convenience.
Social Influence and Sustainable Consumption Book PDF Summary
This forward-looking volume examines the role of social influence--including social media--in creating and fostering sustainable consumer behavior. Using the concepts behind social influence theory as a launching point, it describes humans' need for social networks and identifies the core components of buying, such as consumer goals and the gathering of opinions. From here, chapters examine ways social influence can encourage and support sustainable consumption, from buying green products to recycling packaging materials to supporting environmentally responsible brands. Real-world examples, critical thinking questions, a breakdown of strategies for influencing behavior, and pertinent references give the book extra dimensions of value. Among the featured topics: Social influence: why it matters. Values, attitudes, opinions, goals, and motivation. What we buy and who we listen to: the science and art of consumption. Decision making and problem solving. Households: productivity and consumption. Sustainably managing resources in the built environment. Between its nuanced understanding of social connections and its up-to-date lens on technology, Social Influence and Sustainable Consumption is must reading for researchers in the fields of consumer psychology, consumer behavior, and consumer sustainability.
Detail Book of Social Influence and Sustainable Consumption PDF
- Author : Elizabeth B Goldsmith
- Release : 11 July 2015
- Publisher : Springer
- ISBN : 9783319207384
- Genre : Social Science
- Total Page : 191 pages
- Language : English
- PDF File Size : 13,6 Mb
If you're still pondering over how to secure a PDF or EPUB version of the book Social Influence and Sustainable Consumption by Elizabeth B Goldsmith, don't worry! All you have to do is click the 'Get Book' buttons below to kick off your Download or Read Online journey. Just a friendly reminder: we don't upload or host the files ourselves.