Seducing the Subconscious is popular PDF and ePub book, written by Robert Heath in 2012-04-09, it is a fantastic choice for those who relish reading online the Psychology genre. Let's immerse ourselves in this engaging Psychology book by exploring the summary and details provided below. Remember, Seducing the Subconscious can be Read Online from any device for your convenience.
Seducing the Subconscious Book PDF Summary
Our relationship with ads: it's complicated A must-read for anyone intrigued by the role and influence of the ad world, Seducing the Subconscious explores the complexities of our relationship to advertising. Robert Heath uses approaches from experimental psychology and cognitive neuroscience to outline his theory of the subconscious influence of advertising in its audience’s lives. In addition to looking at ads’ influence on consumers, Heath also addresses how advertising is evolving, noting especially the ethical implications of its development. Supported by current research, Seducing the Subconscious shows us just how strange and complicated our relationship is with the ads we see every day.
Detail Book of Seducing the Subconscious PDF
- Author : Robert Heath
- Release : 09 April 2012
- Publisher : John Wiley & Sons
- ISBN : 9780470974889
- Genre : Psychology
- Total Page : 60 pages
- Language : English
- PDF File Size : 10,6 Mb
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