Reshaping Marketing Science in Wholesaling and Retailing is popular PDF and ePub book, written by Tarnanidis, Theodore K. in 2024-08-21, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Reshaping Marketing Science in Wholesaling and Retailing can be Read Online from any device for your convenience.
Reshaping Marketing Science in Wholesaling and Retailing Book PDF Summary
As consumer preferences shift with the continued innovation of digital technology in the marketing sector, traditional approaches to marketing in wholesaling and retailing become obsolete. With tools like artificial intelligence and eco-friendly advertising strategies, organizations move towards improved marketing tactics and sustainability. To reshape marketing science, businesses must adopt more sustainable and technological approaches to marketing, through methods like data analysis, consumer behavior reporting, or targeted marketing strategies. Reshaping Marketing Science in Wholesaling and Retailing explores continuing trends in marketing science for wholesaling and retailing, such as marketing methods and principles. With a focus on data-driven insights and personalized experiences, the book focuses on sustainable options and the ethics of new retail technological innovations. This book covers topics such as e-commerce, social media, and consumer behavior, and is a useful resource for consultants, economists, business owners, policymakers, academicians, researchers, and scientists.
Detail Book of Reshaping Marketing Science in Wholesaling and Retailing PDF
- Author : Tarnanidis, Theodore K.
- Release : 21 August 2024
- Publisher : IGI Global
- ISBN : 9798369361474
- Genre : Business & Economics
- Total Page : 460 pages
- Language : English
- PDF File Size : 8,6 Mb
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