Research Methodology Concepts and Cases is popular PDF and ePub book, written by Deepak Chawla & Neena Sodhi in 2011, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Research Methodology Concepts and Cases can be Read Online from any device for your convenience.
Research Methodology Concepts and Cases Book PDF Summary
RESEARCH METHODOLOGY CONCEPT AND CASES provides a comprehensive and stepwise understanding of the research process with a balanced blend of theory, techniques and Indian illustrations from a wide cross-section of business areas. This book makes no presumptions and can be used with confidence and conviction by both students and experienced managers who need to make business sense of the data and information that is culled out through research groups. The conceptual base has been provided in comprehensive, yet simplistic detail, addressing even the minutest explanations required by the reader. The language maintains a careful balance between technical know-how and business jargon. Every chapter is profusely illustrated with business problems related to all domains—marketing, finance, human resource and operations. Thus, no matter what the interest area may be, the universal and adaptable nature of the research process is concisely demonstrated.
Detail Book of Research Methodology Concepts and Cases PDF
- Author : Deepak Chawla & Neena Sodhi
- Release : 29 September 2024
- Publisher : Vikas Publishing House
- ISBN : 9788125952053
- Genre : Business & Economics
- Total Page : 695 pages
- Language : English
- PDF File Size : 11,6 Mb
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