Key Account Management in Business to Business Markets is popular PDF and ePub book, written by Stefan Wengler in 2007-11-06, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Key Account Management in Business to Business Markets can be Read Online from any device for your convenience.
Key Account Management in Business to Business Markets Book PDF Summary
Stefan Wengler provides a well founded answer to the question of the economic value and shows the need for the implementation of key account management. He presents a comprehensive, but easy-to-handle decision-making model that supports the decision on the most efficient key account management organization for individual companies. In addition, he gives a comprehensive overview on the key account management conception and its controlling tools.
Detail Book of Key Account Management in Business to Business Markets PDF
- Author : Stefan Wengler
- Release : 06 November 2007
- Publisher : Springer Science & Business Media
- ISBN : 9783835093553
- Genre : Business & Economics
- Total Page : 309 pages
- Language : English
- PDF File Size : 19,5 Mb
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