Introduction to Sport Marketing is popular PDF and ePub book, written by Aaron Smith in 2012-06-14, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Introduction to Sport Marketing can be Read Online from any device for your convenience.
Introduction to Sport Marketing Book PDF Summary
Introduction to Sport Marketing is a highly accessible text that presents the key principles and tools of sport marketing. Written by an expert in sport management and marketing, it combines clear explanations with case studies, exercises, web-based activities and illustrations, highlighting the techniques applicable to the non-profit, professional, and government sectors of sport. In addition to addressing traditional sport marketing concepts, the text also offers a unique chapter on cutting edge ideas and technologies in new media sport marketing. Written for readers new to sport marketing or at the start of their careers, the text equips the reader with a strong knowledge basis.
Detail Book of Introduction to Sport Marketing PDF
- Author : Aaron Smith
- Release : 14 June 2012
- Publisher : Routledge
- ISBN : 9781136391996
- Genre : Business & Economics
- Total Page : 329 pages
- Language : English
- PDF File Size : 20,6 Mb
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