International Business and Emerging Economy Firms is popular PDF and ePub book, written by Marin A. Marinov in 2019-09-03, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, International Business and Emerging Economy Firms can be Read Online from any device for your convenience.
International Business and Emerging Economy Firms Book PDF Summary
How do firms from emerging economies strive for the internationalization of their business? This comprehensive two-volume collection tackles this question by taking a closer look at underexplored issues, including bottom of the pyramid (BoP) business models, value creation and co-creation, employee commitment and the ‘born global’ concept. Taking both a geographic and thematic approach to the topic, the first volume addresses universal challenges such as inclusive innovation, the ethics of corporate leadership, and knowledge management, and also places a special emphasis on China. Providing an overview of the strategies and operations involved in internationalizing Chinese firms, this book is an essential read for those researching emerging markets and globalization in general, as well as Asian Business more specifically.
Detail Book of International Business and Emerging Economy Firms PDF
- Author : Marin A. Marinov
- Release : 03 September 2019
- Publisher : Springer Nature
- ISBN : 9783030244828
- Genre : Business & Economics
- Total Page : 269 pages
- Language : English
- PDF File Size : 18,9 Mb
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